To Learn English Website Redesign
Complete website overhaul for online English learning platform to improve usability and enhance engagement.
To Learn English, an online platform supporting language learners, required a complete website overhaul to better meet the needs of its global audience. The focus of this redesign was to improve usability, clarify content structure, and enhance engagement for English learners of varying skill levels. I began by addressing the site's information architecture, creating a detailed sitemap to resolve navigational issues and establish a scalable structure. From there, I designed a clean and intuitive homepage, flexible templates for both long-form and short-form content, and user-friendly navigation and category pages. To improve discoverability, I also designed a dedicated search interface and a clear, accessible results page — all optimized for clarity and ease of use. The project involved comprehensive research, competitive analysis, and iterative design to create a user-centered learning platform.
Website Redesign Process
Complete overhaul of the To Learn English platform focusing on improved usability, content structure, and user engagement for language learners worldwide.
Original Website Analysis
Initial assessment of the existing To Learn English website, identifying usability issues, navigation problems, and opportunities for improvement in content structure and user experience.
Research & Analysis Phase
Comprehensive research including competitive analysis, user research, and information architecture planning to inform the redesign strategy.
Competitive Analysis
In-depth analysis of competing English learning platforms, identifying best practices, user experience patterns, and opportunities for differentiation.
Competitor Research - Primary Analysis
Detailed examination of key competitors in the English learning space, analyzing their strengths, weaknesses, and unique value propositions.
Competitor Research - Secondary Analysis
Additional competitor research focusing on user interface patterns, content organization strategies, and engagement mechanisms.
Competitor Research - Tertiary Analysis
Final competitor analysis examining advanced features, accessibility considerations, and innovative approaches to language learning platforms.
Information Architecture & Design
Restructuring the website's information architecture and developing intuitive design solutions for improved user experience.
Information Architecture & Sitemap
Comprehensive sitemap development showing the restructured information architecture, navigation hierarchy, and content organization for improved user flow.
Card Sorting Exercise
User research through card sorting exercises to understand how learners organize and categorize English learning content, informing the information architecture decisions.
Wireframe Development
Low-fidelity wireframes showing the proposed layout structure, navigation patterns, and content organization for the redesigned website.
Visual Design System
Comprehensive style tile establishing the visual design system, including color palette, typography, iconography, and design elements for consistent brand expression.
Final Website Implementation
Complete website redesign with improved navigation, content structure, and user experience for English language learners.
Homepage Design
Redesigned homepage featuring improved navigation, clear content hierarchy, and engaging visual elements to welcome and guide English learners.
Category Pages
Organized category pages showing different types of English learning content, with clear navigation and intuitive content organization.
Content Templates
Flexible content templates designed for both long-form and short-form learning materials, ensuring consistent presentation across different content types.
Learning Resources
Dedicated pages for learning resources, exercises, and educational content with improved readability and user engagement features.
Interactive Elements
Interactive learning components and user engagement features designed to enhance the learning experience and maintain user interest.
Advanced Features
Advanced website features including user accounts, progress tracking, and personalized learning experiences for enhanced user engagement.
Search Interface Design
Redesigned search functionality with improved interface, clear results display, and enhanced discoverability for finding specific learning content.
Search Results Page
Optimized search results page with clear content categorization, filtering options, and user-friendly result presentation for efficient content discovery.
Website Demo
Interactive demonstration of the complete redesigned website showcasing all features and user experience improvements.
Complete Website Walkthrough
Full demonstration of the redesigned To Learn English website, showing navigation flow, content organization, search functionality, and user experience improvements.
Project Details
Client
To Learn English
Role
UX/UI Designer
Year
2024
Category
Web Design